Choosing between the Basic and Pro plans of Pixel+ depends on the volume of emails you send and the depth of analytics you need. Let’s break down the differences and help you decide which one fits your goals best.
The Basic Plan is designed for individual users, small teams, or freelancers who just need one tracking pixel and minimal analytics. It's great for testing the waters or managing a small number of high-priority emails. You get real-time open notifications and basic stats like the number of opens and timestamp.
On the other hand, the Pro Plan unlocks the full potential of email tracking. With unlimited tracking pixels, you can monitor multiple campaigns simultaneously. You'll gain access to in-depth analytics such as device type, location, repeat opens, and browser data. This data is critical for optimizing high-volume or large-scale email strategies.
If you're running marketing campaigns, managing sales pipelines, or handling multiple clients, the Pro plan is a worthwhile investment. The ability to create multiple tracking pixels also enables you to segment your data per campaign, helping you make precise improvements based on real engagement metrics.
“It’s not about more features—it’s about having the right tools when it matters most.”
So which plan should you choose? If you're sending under 10 emails a day and need basic confirmation, go with Basic. But if you're scaling your outreach and want full control over insights and optimizations, Pro is the clear choice.